L'Oréal has published its results for the first quarter of 2025, confirming solid growth and performance in a complex macroeconomic environment. The French cosmetics multinational has recorded a turnover of 9,525 million euros, 4.4% more than in the same period of the previous year, exceeding analysts' forecasts, which predicted an increase of around 3.5%.
Skin Care and Luxury Cosmetics Drive L'Oréal's Growth
The skin care segment reached a sales volume of 2,850 million euros, an increase of 7.1% year-on-year, thanks to the success of premium brands such as Lancôme and La Roche-Posay. For its part, the luxury cosmetics division grew by 6.3% to 3,150 million euros, supported by the launch of new product lines at Yves Saint Laurent Beauté and Giorgio Armani Beauty.
L'Oréal continues to strengthen its presence in emerging markets, where sales advanced 9.8% driven by China and India. In addition, sales in the digital channel, which account for 28% of global turnover, compared to 25% in the previous year, demonstrate the success of the omnichannel strategy.
In the United States, which has become the company's main market, sales stagnated after a first quarter marked by greater price pressure and a slowdown in consumption.
Outlook for 2025
The group reiterates its objectives for 2025, maintaining sales growth between 5% and 6% and an operating margin of around 18.5%. The company plans to accelerate investments in R&D and reinforce its commitment to sustainability with the aim of reducing CO2 emissions per finished product by 50% compared to 2019.