in-cosmetics Global, the leading event for the personal care ingredients sector, will bring together nearly 1,000 exhibitors and 12,000 attendees in Amsterdam from 8-10 April.
The 2025 edition is set to be one of the world's leading international events, bringing together exhibitors and attendees from Europe, Asia and the Americas, and showcasing the latest advances in science, innovation and sustainability.
This year, the organisers will debut a Testing and Regulation forum, in collaboration with Skinobs. This forum will bring together experts to learn about the latest developments in compliance, testing, security and will provide attendees with insights to keep up to date with the regulatory landscape.
Global Spotlights
Industry leaders such as BASF, Lubrizol, Symrise, Lucas Meyer Cosmetics by Clariant, Givaudan Active Beauty, Ashland, Evonik, and Croda will be among the prominent names featured at the event. Complementing these big players will be over 170 new exhibitors in the First Time Exhibitor Zone, including Tiny Cargo Company, Nanopharma, Bio H41, Melt& Marble, LanzaTech, Vollmens Fragrances, Exolitus, and more.
Marketing Trends Theatre
Attendees will learn from analysts, researchers, scientists, marketing experts and company founders who know what's happening in the cosmetics industry. In order to meet the high demand for sessions, seating will be prioritised and visitors will be responsible for expediting seating arrangements so as not to miss out on key insights.
On the first day, Emile Hood, Beauty and Consumer Health Consultant at Research house Euromonitor International, will open the proceedings in the first session with ‘Beauty Outlook: Innovation in Personal Care’ highlighting how beauty brands position their benefits and communicate effectively with consumers.
Nikola Matic, Vice President of Chemicals and Materials at Kline + Company, will present: ‘Ingredient Trends: Navigating the Callenges of Emerging Trends’. The session will explore how ingredient suppliers and manufacturers have adapted to cost sensitivities, supply chain disruptions and the demand for natural and sustainable solutions. It will also address challenges such as quantities, competitiveness, costs and strategies to address them.
On the second day, experts will discuss dermocosmetics, hair science, biotechnology, fragrances and many more emerging trends. The panel session ‘Dermocosmetics Debate: The Science-Driven Evolution of Skincare’ will highlight how dermatological influence and innovation will redefine skincare.
Denise Herich and Jennifer Stansbury, co-founders and managing partners of The Brenchmarking Company, will present ‘Fragrance Frenzy: Scents & Emotions Consumers Crave from Your Brand’ which delves into how consumers want to feel when using scented products, their fragrance preferences, purchase drivers and how influencers are also trying to sell fragrances.
Innovation Zone, sponsored by Asland and partnered with Mintel
As the epicentre of cosmetic innovation, the zone will showcase more than 197 new personal care ingredients launched in the last six months within the Functional and Active categories. Companies such as ALGAKTIV S.L., DSM Nutritional Products Europe AG, Sappi Biochemtech B.V. and PROVITAL, S.A. will be launching new ingredients in 2025.
All submitted ingredients will compete for the Best Ingredient Award in the Innovation Zone at the awards ceremony on 8 April.
Sustainability Zone, sponsored by AAK and in collaboration with The Green Chemist and Ecovia Intelligence
The Sustainability Zone presents the latest developments in green beauty, from sustainable sourcing to green formulas and regulatory updates. This dedicated zone will include four key areas: the forum, pavilion, exhibition and theatre, each offering valuable insights and opportunities to embrace sustainability in beauty.
Following its successful launch in 2024, the forum, curated by Dr Barbara Olioso, CEO of The Green Chemist Consultancy, returns with an expanded two-day programme covering topics such as life cycle analysis (LCA), natural alternatives to silicone, sustainable packaging and methods to minimise carbon emissions. Experts from The Carbon Trust, INABATA FRANCE, the International Collaboration on Cosmetics Safety, Regenagri, Roka Furadada, and others will lead the sessions. This year, the forum will be located on the ground floor of the fair to improve accessibility.
The pavilion will connect visitors with suppliers offering solutions to improve their operations and sustainability credentials, reduce environmental impact and explore the importance of certifications that support sustainability claims. Meanwhile, the interactive exhibition area will showcase the latest developments in sustainable personal care. Meanwhile, the interactive exhibition area will showcase the latest developments in sustainable personal care. The theatre will also host presentations from industry pioneers such as AAK, Clariant, Hallstar Beauty, AmphiStar, Eurofragance SLU, and others, who will offer strategies for transforming business structures towards true sustainability.
Testing & Regulation Forum, in collaboration with Skinobs
On the third day, the event kicks off the Testing and Regulatory Forum, where experts from Skinobs, HORMETA Switzerland, Cosmeservice and REACH24H will address the latest updates on compliance, efficacy testing and product safety. Specialist sessions will focus on longevity testing, anti-pollution efficacy, beauty and legislation, and other key areas of interest.
Technical seminars, sponsored by Azelis
This year, the programme will feature 33% more seminars, offering over 120 technical seminars led by experts from Sytheon, Eastman, Vantage Personal Care, Azelis, Stephenson, and many more. An additional theatre has been added to accommodate the increase. The high-level sessions will provide practical insights and specifications backed by scientific data to enhance product development strategies.
Formulation Lab®, sponsored by Brenntag and leaned by Enkos Developments and IKA
Led by award-winning cosmetic scientist, Lorna Radford, the Formulation Lab® will offer hands-on workshops to refine skills, experiment with innovative techniques, and gain invaluable experience, in a fully equipped lab environment. Kobo Products, Inc., Azelis, Dow Silicones Belgium sprl, and Symrise will lead some of the sessions designed for formulators and R&D staff from cosmetic and contract manufacturers, private labels, and indie brands.
Testing, Regulation & Lab Zone, in partnership with Skinobs
Featuring Abich-Lifeanalytics, PhD Trials®, Miravex Limited, Validated Claim Support Sequential Skin, and ZURKO RESEARCH S.L., the zone will share solutions to ensure the safety, stability, and shelf-life of personal care products. It will also provide insights on the latest trends in lab equipment and measuring devices. Here, attendees can receive guidance on selecting the most appropriate testing methods and choosing the right Contract Research Organisation (CRO) for their evaluation needs.
Fragrance Zone
In the Fragrance Zone, attendees can explore some of the latest creations from leading fragrance houses and ingredient suppliers, such as Luzi AG, Eurofragrance, and others. The area will display new aromas, fragrance delivery systems, and formulation processes, as well as explore the art and science behind fragrance creation and key fragrance trends from the global market.
Sensory Bar
The Sensory Bar will feature transformative textures and product formats from nearly 50 exhibitors, including DSM Nutritional Products Europe AG, KSM-66 Ashwagandha, Sweetch, and Kao Chemicals Europe, amongst others. These exhibitors will present their unique textual products for moisturisers, haircare, fragrances, and lipsticks, designed to surprise and delight attendees.
Make-Up Bar
Kahl GmbH & Co. KG, Sun Chemical, Azelis Group NV, and Elementis will be featured in the Make-Up Bar, where attendees can enjoy a hands-on experience testing a wide range of colour cosmetics, including (but not limited to) eyeshadows, foundations, nail varnishes, and lip lacquers.
R&D Tours, sponsored by Mibelle, Symrise and Probiotical
The silent, guided tours offer expert-led insights into key trends in neurocosmetics, skin screening, and femcare. Attendees will be guided as a group to different companies' stands, where they can experience live demonstrations and see first-hand the latest ingredients and formulations shaping these emerging trends.
Country pavilions
Dedicated country pavilions from the UK, France, Brazil, China and Spain, will showcase localised ingredients, providing unique insights into regional expertise and trends shaping the global beauty industry. Attendees seeking solutions from regional markets will have the opportunity to connect with suppliers from these specific countries.
Spotlight on Upcycling
Attendees can meet Kaffe Bueno, Innomost, Gaia Tech AG, Lignopure GmbH, Evolved By Nature and Lipoid, who will be showcasing how byproducts like coffee grounds and fruit can be transformed into sustainable cosmetic solutions, meeting the growing demand for eco-friendly beauty.
Paid Premium Pass
This year, the event introduces a Paid Premium Pass, providing exclusive access to the executive lounge, a dedicated space for visitors to take a seat, recharge, or catch up on emails, with drinks and refreshments served throughout the day.
Roziani Zulkifli, Event Director of in-cosmetics Global, commented: “Following a record-breaking show last year, the 2025 edition certainly promises to be an exciting one, with a stronger focus on high-level cosmetic science, technical expertise, and innovation. Additionally, we will be placing greater emphasis on exploring the industry's testing and regulatory processes, as this area becomes increasingly important across various regions.
"As a hub for business creativity, Amsterdam will serve as a fitting backdrop for the 2025 edition. We look forward to connecting the global personal care community and uniting the industry to connect, inspire, share insights, and spark new collaborations.”
in-cosmetics Global, presented by KSM-66 Ashwagandha, is recognised as the premier destination for beauty and cosmetic science professionals. The event will take place from 8-10 April 2025 at the RAI Amsterdam, The Netherlands. For more information and to register to attend, visit here