Perfume's Club, the leading online perfumery in Spain and Europe, is celebrating its 15th anniversary with an online campaign that will run until 15 October. This campaign commemorates the successes of the company, offering its customers exclusive promotions and surprises.
From 1 to 15 October, Perfume's Club invites its users to discover an anniversary calendar in which each day offers a new surprise that will never be repeated. Each box in the calendar represents one of the 15 years that the brand has shared with its customers, offering special offers such as discounts, free shipping, exclusive promotions, guaranteed gifts and raffles on all orders. In addition, one order per day contains the expected Golden Ticket, this surprise makes the order totally free for the customer. This virtual calendar has been transferred to offline and more than 150 content creators have received it in order to communicate the campaign in RRSS, day 12 five will be drawn exclusively among all orders as it is not for sale.
‘We are happy to be able to celebrate with all of you the 15 years that we have been delivering beauty to all Spanish homes,’ says Gerardo Cañellas, CEO of Perfume's Club. ‘During these days, we are seeing a +60% growth in our production, which reflects the support and trust that our customers have given us over the years.’
History of Perfume's Club
Perfume's Club is a company with a long family tradition in the beauty and luxury perfumery sector. Although Perfume's Club was founded in 2009, the Cañellas family has been running beauty-related businesses for three generations. In 2008, the third generation of the family, who today run the company, understood the changes taking place in the market and transformed their traditional business to the digital world. This strategic shift allowed Perfume's Club to position itself as a pioneer in the sale of beauty products online in Spain.
Perfume's Club's vision has always been to democratise access to luxury perfumery, making high-end products accessible to a greater number of Spanish households through e-commerce. Today, the company operates in 14 European countries and has been recognised with major awards such as the E-Commerce Award for Best Online Product Retailer.