Like this it has done it know the responsible maximum of the Spanish textile giant Óscar García Maceiras in an interview offered to the newspaper eleconomista.es.
Garcia Maceiras has stated that he wants to offer a better service to customers at the physical point of sale.
This change starts, as the director says, with an excellent service from shop staff, who must provide added value to encourage the customer to visit the physical point of sale. "In this line, projects such as transforming physical alarms to improve the payment process and facilitate greater use of self-checkouts and refocusing our teams on customer service that needs more time", he told the business daily.
"We are looking for a more efficient management with improvements in each of the stress points of the purchase as the queues, the fitting rooms or the withdrawals of hard alarm" has deepened García Maceiras.
Inditex's CEO also explained the need to increase its catalogue of brands and broaden its range of products and services offered to customers with new lines. This will involve setting up a series of specific spaces in the different points of sale dedicated to cosmetics, footwear, handbags, lingerie and sportswear.