Lendan Cosmetics launches its new PLEX FORTE BOND COLOR range, a true revolution in professional hair coloring that combines treatment technology with intense and long-lasting color results. This new launch offers color and care in one step.
The new formula includes active ingredients that regenerate the internal structure of the hair, seal the cuticle, and guarantee greater color durability, with total gray coverage and a palette of professional shades. PLEX FORTE BOND provides maximum versatility and safety in both permanent and demi-permanent color work. In addition, it is an ammonia-free coloring with an oil-gel texture that offers greater luminosity and ease of application.
At the heart of this innovation is Bond-link technology, a thermo-active protein complex that reinforces the hair's cystine bridges and strengthens it from the inside. The technology acts on both the cuticle and the hair cortex and multiplies