More and more people are aware of the need to protect their hair from damage caused by UV radiation, pollution, and extreme conditions. Therefore, Montibello presents Hop Sun Care, an innovative range that offers a dual action: advanced hair solar protection and restoration from the very first application.
Prolonged exposure oxidizes color, dries out hair, and causes frizz and breakage. Meanwhile, the scalp, often forgotten, also suffers irritation and dehydration. Without UV filters or sunscreens, hair loses its vitality, showing signs of premature aging. Hop Sun Care acts as an invisible shield, protecting against all these aggressions.
The new Hop Sun Care range stands out for its LifeAlgae Bioscience technology, based on the hyperfermentation of algae, a technique that quadruples the potency of its active ingredients. It extracts up to 80% of active molecules (compared to 20% from traditional methods), offering a superior treatment for hair and scalp.
Another star component is resveratrol, an iconic antioxidant in skincare, derived from grape seeds. This powerful active ingredient forms a photoprotective shield that combats free radicals, protects against sun, salt, and chlorine, and delays hair aging, while providing hydration, softness, and spectacular shine.
Discover the products in the range
Hop Sun Care includes three essential products designed to protect, cleanse, and repair hair before, during, and after sun exposure:
1. Sun Care Defence Mist: a UV-A/B protective mist and conditioner that creates a barrier against sun, chlorine, and saltwater damage. It offers high protection against UV rays and free radicals, hydrates, and provides sublime shine with a natural effect, leaving no residue. Its leave-in formula includes biodegradable UV filters and 24-hour anti-frizz control. It is ideal for use before and during sun exposure.
2. Sun Care Restorative Shampoo: a restructuring shampoo that deeply cleanses, removing residues of salt, chlorine, and sand. It instantly restores and hydrates, leaving hair soft, nourished, and radiant, while protecting color and preventing greenish reflections. Perfect for after sun exposure.
3. Sun Care Restorative Mask: an intensive mask that repairs hair damaged by sun, chlorine, and salt. It strengthens the hair fiber, deeply hydrates, and leaves hair silky, light, and easy to detangle. Apply for intensive post-exposure care.
More and more people are aware of the need to protect their hair from damage caused by UV radiation, pollution, and extreme conditions. To assist them in their purpose, Montibello presents Hop Sun Care, an innovative range that offers a dual action: advanced hair solar protection and restoration from the very first application.
Why does hair need solar protection?
Our lifestyle is becoming increasingly active, and we spend more time outdoors. Therefore, protecting our hair becomes as crucial as caring for our skin. The sun's rays do not forgive: they penetrate the hair fiber, weakening it and leaving it vulnerable. Prolonged exposure oxidizes color, dries out hair, and causes frizz and breakage. Meanwhile, the scalp, often forgotten, also suffers irritation and dehydration. Without UV filters or sunscreens, hair loses its vitality, showing signs of premature aging. Hop Sun Care acts as an invisible shield, protecting against all these aggressions.
What makes Hop Sun Care unique?
The new Hop Sun Care range stands out for its LifeAlgae Bioscience technology, based on the hyperfermentation of algae, a technique that quadruples the potency of its active ingredients. It extracts up to 80% of active molecules (compared to 20% from traditional methods), offering a superior treatment for hair and scalp.
Another star component is resveratrol, an iconic antioxidant in skincare, derived from grape seeds. This powerful active ingredient forms a photoprotective shield that combats free radicals, protects against sun, salt, and chlorine, and delays hair aging, while providing hydration, softness, and spectacular shine.