Lush launches limited edition to celebrate the Lunar New Year of the Dragon

It consists of four products and has been developed by teams from China, Japan and Korea

10 of January of 2024
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LUSH new collection
LUSH new collection

The Lunar New Year collection will be available from 11 January in Lush shops. The collection includes the dragon-inspired Inner Dragon Bath Bomb, Blooming Dragon Gift and Wild Spirits Knot Wrap, designed to celebrate a year full of confidence and prosperity.

The range has been developed by teams in China, Japan and Korea through Lush's 'CoCreate' programme, a product creation internship for Lush staff to promote diversity, inclusion, equity and belonging by sharing authentic stories from their respective communities. Dragons, the only mythical beings among the 12 zodiac signs and legendary figures in multiple cultures, represent courage, strength and power, defying societal expectations. In tune with this vision, Lush distinguishes itself through boldness and creativity, leading a cosmetic revolution and challenging the industry norm.

  • Inner Dragon: In Chinese folklore, dragons often carry a pearl in their claw or mouth, representing divinity and prosperity. This dragon carries a Lush bath bomb as a "pearl" and contains stimulating ginger and a citrus fragrance to revitalise body and mind.
  • Blooming Dragon: The Blooming Dragon gift is a perfect choice for Lunar New Year gifting. It contains the Inner Dragon bath bomb and Celebrate shower gel, with a refreshing lime and sweet orange scent to start the new year with energy.
  • Wild Spirit. The new Wild Spirit Knot Wrap, featuring a majestic dragon among flowers, captures the vibrant energy of the Lunar New Year and has been created by Bao Ho. Handmade from 100% organic cotton by the artisans at ReWrap, an Indian social enterprise that aims to have a positive impact on the environment and society. Perfect for wrapping individual products, such as bath bombs, and reusing them for sustainable wrapping, use or gifting.