Soyfarma is the new brand of Dermofarm and Istituto Ganassini that was created with the aim of supporting pharmacies in their evolution towards a differential, qualitative and more competitive business model. Soyfarma will offer a range of dermo-cosmetic products and personalised food supplements.
"The future of the pharmacy is here, it is not limited to being a dispenser of medicines, but must be a space of trust and reference in health. Soyfarma is a team of expert formulators with extensive experience, which offers each pharmacist the possibility of consolidating their own brand of cosmetics and food supplements, supporting them with pharmaceutical advice on health and wellness," explains Elisenda Marfà, Business Unit Director Sensilis and Soyfarma. ‘With Soyfarma, we want to be a partner of pharmacies, helping them to have their own health brand that inspires confidence and lasts over time, a revolution in product offerings and personal branding, a real opportunity for growth."
Christophe Billet, CEO of Dermofarm, adds: ‘At Soyfarma, we are committed to scientific research, safety, efficacy and constant innovation, values that we pass on to pharmacists to strengthen their activity and differentiate their pharmacy’.