Abstraction Paris was born of an accurate observation of the industry of the perfume of the hand of Sébastien Plan, ex perfumista of Sillages Paris with more than 15 years of experience in companies multinationals such as the group L'Oréal. The aim of the French mark is to offer a range of perfumes and a range of perfumes vintage inspired by the process of preparation of the wine. To the equal that the wine macerado, the concentrated of perfume mature over time.
In his official debut, that did not go until the past month of May, presented with a compound range by five duets of scents that do reference to the abstraction. That is to say, to the moment shared with a so special person that live this moment through the another until the point of abstraernos of the world that surrounds us. Word that, besides, gives name to the own mark. For this launching used , such as it doesin the industry of the wine, part of the production that reservedand stored with the harvest 2022. From September of 2023, with the remaining part of the production, Abstraction Paris will present a collection vintage with add it aged of this year. Of the same way that agethe wines, his formulas savein a cellar so that the concentrated of perfume mature like a good wine, showing like this the wealth of the evolution of the notes.
The packaging is very ranged with the values that wants to transmit the mark. All the containers manufacturein France to be able to reduce his environmental footprint. The bottles lacadas and serigrafiadas are made with moulds vintage, adjusted for a format of 100ml. They are adorned with a label and stamp of wax and topped with a cap glazed of resin termoformada. The consumers can choose a jar in one of the four colours, since the aromas mixin the same shop, and afterwards applythe label and the stamp of wax manually. For the secondary packaging, without cellophane, usespaper dyed to granel and presents a logo form digitally. In the interior, the jar of the scent rests on a cushion done with cuts of cloth of LVMH, sewed by people with disability.